H2Cuervo
Being at CP+B, I wanted to work on Jose Cuervo because they did all the cool stunts. So on National Tequila Day I helped turn water into tequila.
I helped produce social content before and during the event. And I got to leave the office for the day to watch people enjoy drinking Cuervo from a water fountain on the Venice Beach boardwalk on a Monday.
Check out the case study and posts below.
CD: Paddy Fraser
AD: Mackenzie Gire/Cesar Marin
CW: Mariangela McMurray